Hippie Chicks salesperson Britt Lindberg, left, assists Zena Studdard and her daughter, Keely, on Black Friday. (Mark Wilson Photo)
Black Friday conjures images of streams of shoppers queuing up for that big screen TV or new tablet on clearance at national chain stores.
A less common association with America’s annual shopping spree is mom and pop stores enticing customers with special sales and refreshments.
Multiple locally-owned retailers in Roswell offered promotions this holiday weekend for Black Friday and Small Business Saturday, when cities across the nation promote shopping at local businesses.
Business owners said it was tough to contend with big name stores Friday but that the holiday shuffle still brought them valuable traffic.
“There’s no way I can compete against a 2 a.m. opening or a midnight opening, but what I can provide and what has made this business survive is our customer service,” said Molly Login to read more