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Miss America returning to roots in Atlantic City

February 14, 2013 • Business


New Jersey Lt. Gov. Kim Guadagno rests a Miss America crown that was given to her by the Miss America Organization, on her lap as she applauds at Atlantic City’s Boardwalk Hall Thursday, Feb. 14, 2013, in Atlantic City, after announcing that the Miss America pageant is returning to Atlantic City. The pageant returns to Atlantic City in September after spending six years in Las Vegas. (AP Photo/Mel Evans)

ATLANTIC CITY, N.J. (AP) — Miss America, Atlantic City’s prodigal pageant, is coming home, and the spectacle that became synonymous with the New Jersey seaside resort is being assured all is forgiven after a six-year fling in Las Vegas.

The pageant will be back where it started 93 years ago and where it was a fixture until 2006, when organizers moved to Nevada in the hopes of attracting a younger TV audience.

“It was always my dream that this would return here,” said Art McMaster, president and CEO of the Miss America organization. “Sadly, this organization went west for a while. That sadness is over. We are back to the city where the Miss America pageant began, where the Miss America pageant was raised, and where the Miss America pageant belongs.”

Atlantic County Executive Dennis Levinson, who worked with Gov. Chris Christie’s office to entice the pageant, said having Miss America anywhere but Atlantic City just felt wrong.

“Can anyone separate the Mummer’s Parade from Philadelphia, or the Rose Bowl from Pasadena?” he Login to read more

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